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The Bullshit Question the Ego Loves: What Is My Life Purpose?

Today I responded to a post on Facebook that really pissed me off. It said that talents + helping others = your purpose. This seems really wise upon first glance. Everyone responding to this post was like, “Yes! I agree!” Except me. I bought into that idea for many years and it disempowered me so badly. Not everyone needs to live an altruistic life, yet everyone serves humanity (or the earth or life) in some way. “Helping others” is such limited thinking. Life purpose is the quest of the ego, not the soul. It is the ego trying to show the world how important it is. The ego needs purpose; the soul wants to fully self-express. Hire someone to help you find your life purpose and I can almost guarantee you what will happen once they “reveal” it to you (and I’ve noticed that almost everyone gets the same answer: “You were born to heal others / heal the planet. You’re a healer!”). Upon learning the big reveal, your ego will do one of two things: 1) It will go, “Finally! Now, I can leave the security behind I’ve created and create the drama I love. I’ll send you on a wild goose chase that will keep you stuck for years!” or 2) It will go, “Really? THAT’S my life purpose? That can’t be right. I’d better keep seeking.” And then it will go ’round and ’round in circles trying to find your purpose. And when it’s done seeking, it will seek some more. Because the ego doesn’t actually want the thing it claims will make you happy. The... read more

It’s Not the Truth Till You FEEL It

The truth will set you free. We’ve all heard that a million times. But until you actually experience it, these are just words. The truth really does set you free, though. You’ll find it in the facts, not the editorial. It’s in the numbers, the circumstances, the situation, not in the why of it or what you think about the situation. It is definitely not the stuff of opinions. Being in untruth hurts. It harms you. It is the epitome of misalignment. Truth will unshackle you from the lies you are telling yourself. Lies about what might happen, what already happened, or what is possible for you. I have experienced the miracles of truth, and what I’ve learned about truth is that you won’t really know it until you feel it. Even then, just feeling it isn’t enough. You have to acknowledge it and honor it; make choices through it. Choose to stay, choose to go. Choose to go this way or that way. Truth will call out to you constantly. If you’re like most people, you’ll ignore these feelings until they– or your conditions–become intolerable … you’ll ignore the truth until you have no choice but to face it. Believe me, this was my life M.O. and in some areas of my life, I still find it a challenge to find the truth right away and honor it. Maybe that’s why I teach so much about it–I’ve experienced untruth, and it really hurts, whether it’s in business, in love, in life. If you focus on feeling for the truth every day, you’ll never find yourself in a relationship... read more

Why Is Surrender So Darn Hard? + Here’s Something to Help.

Sometimes we all struggle with life; we get lost in our minds or worry or become deeply afraid that things aren’t going to work out. Maybe it’s about a financial problem – that is common one. Or we want someone to act differently and it just drives us crazy that they won’t. Financial problems seem to get worse as long as we struggle and strive … until we stop, and then everything seems to quickly fall into place. It’s the surrender that causes the shift – the acknowledgement of what IS without having to like it – but in the moment you want to surrender it’s so darn difficult, huh? Here’s something that might help. It’s just realizing that none of the stuff you’re worrying about really matters. Have you ever received a call that someone was suddenly seriously ill, where you dropped everything to be by their side? Or maybe even that they had passed away? If so, you had a sudden realization that none of the bills you worry about, or the petty differences you have with a coworker, or the grudges you were holding held any value at all. They just weren’t worth your emotional energy anymore. Somehow, you got the bills paid. And if you didn’t, whatever consequence you experienced probably didn’t faze you much, I’ll bet. You took them in stride because you had an awareness of where they stood in the grander scheme of life. All of a sudden getting evicted or being sued or the way your coworker drives you crazy just didn’t matter. And the funny thing is that once you... read more

Meet My Certified Ambassadors


Aliza Stein

CEO mindset coaching | Branding | Copywriting | Website strategy | Marketing strategy | Online business operations consulting | Marketing automation consulting

Gretchen Pritts

Gretchen Pritts

Marketing strategy | Social media strategy and training

Ave Peetri

Ave Peetri

Marketing strategy and execution plan | Accountability for achieving business growth goals | Marketing coaching

Selma Foeken photo

Selma Foeken

Business Coaching for Trainers

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